Kudumbashree Products are now only a finger tip away
Kudumbashree Mission is to make a path breaking gesture by launching 'www.kudumbashreebazaar.com'. From now onwards, through this e-portal, products made by the Kudumbashree women could be bought at ease. It is for improving the market and reach of the Kudumbashree products among the common people that the e-portal is launched.
There are about 15,000 Micro Enterprises in the state. The Kudumbashree women are producing different type of curry powders, flour, masala powders, different types of pickles, jams, squashes, coconut oil, handicrafts, cosmetics, toiletries, readymade garments etc. Out of these the best 200 types which would excel in packing and labelling would be available for sale through the e-portal in the first phase. As the demand for the products increases, more products would be made available online for sale. Through this the Kudumbashree women would be able to make more income of their own.
The details of the products including the photo, name of the unit, phone number which are ready for sale are made available in the website. The customers may visit the website and select the products they wish to buy. When the consumer confirms one item, the concerned Micro Entrepreneurs, District Programme Managers and the State Mission Manager would receive a message. It is the responsibility of the Entrepreneur to send the product through post on receiving the order. Kudumbashree and Postal department had already signed a contract regarding this. Once the Kudumbashree super markets would be started in all districts, the supervision and the responsibility of the online portal would be handed over to them. The technical support for launching the e-portal was facilitated by Start Up Mission.