Kudumbashree becomes the pride of Kerala by arranging livelihood opportunity for more than 12,000 people in 100 Days, Minister Shri. M.V Govindan Master made the declaration

Posted on Sunday, May 8, 2022
 
 
 
   
 
Kudumbashree has made greatest achievement in the 100 Day Programme announced in connection with the first anniversary celebrations of the State Government. Shri. M.V Govindan Master, Minister, Local Self Government Department and Excise Department, Government of Kerala had made the declaration regarding the same at the function held at EMS Hall, District Panchayath, Thiruvananthapuram on 7 May 2022. 
 
Kudumbashree has completed the 100 Day Programme, which aimed at arranging livelihood opportunity for the common people through self employment and waged employment through skill training, at its best. The 100 Day Programme is being implemented from 10 February 2022 till 20 May 2022. Kudumbashree was able to arrange a source of income to more than 12,000 people during this period. 
 
2678 youth who completed skill training through Yuvakeralam, DDUGKY programmes were given waged employment. Whereas, 7865 people were able to find self employment through livelihood programmes (Micro Enterprises, Animal Husbandry, Agri Value Addition Production units, National Urban Livelihood Mission, Startup Village Entrepreneurship Programme). The aim was to give self employment to 5000 people. 
 

In addition to that, Kudumbashree was able to give Interest Free Loan to 2824 emigrants through the PEARL Programme, being implemented by Kudumbashree converging with NORKA Roots to support the emigrants who lost their jobs are in crisis due to the covid-19 pandemic.  Kudumbashree was also able to launch 1719 enterprises of the emigrants. It was aimed to start 1000 enterprises. 

 

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Kudumbashree becomes the pride of Kerala by arranging livelihood opportunity for more than 12,000 people in 100 Days, Minister Shri. M.V Govindan Master made the declarationen

Kudumbashree's food stalls opened at the food court of Kerala Games Expo 2022

Posted on Saturday, May 7, 2022

Kudumbashree's food stalls are opened at the food court of Kerala Games Expo 2022 being held at Kanakakunnu Palace, Thiruvananthapuram from 29 April 2022 to 10 May 2022. The food stalls are serving mouth watering cuisines from different states of the country such as Kerala, Maharashtra, Karnataka, Telangana, Punjab etc. The food court is opened as part of the Expo in connection with the first ever Kerala Olympic Games. The food court is built in an 8000 sq ft area and the food court started functioning from 29 April 2022 itself. The Kerala Olympic Games is being organized under the leadership of Kerala Olympic Association and the Expo is conducted as part of the Games.

Pidi, Kozhi, Malabar snacks, biriyani, various types of juices etc are available at the food court. 10 Kudumbashree units viz., Vinayaka, Samjis, Krishna, Unique, Lakshya, Kalyani, Annapoorna, Souparnika, Vanitha Bakes, Kairashi from Thiruvananthapuram, Idukki, Ernakulam, Thrissur, Palakkad, Malappuram, Kozhikode and Kasaragod districts are participating in the food court. The Expo also includes Exhibition-Sales stalls by the entrepreneurs from different parts of the country, Mango Festival, Ornamental Fish Exhibition, Flower Show, Cultural Activities etc.

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Kudumbashree's food stalls opened at the food court of Kerala Games Expo 2022en

Kudumbashree receives recognition from Kerala Startup Mission

Posted on Thursday, April 28, 2022
Kudumbashree was recognized by Kerala Startup Mission for Kudumbashree's approach of giving motivation to startups. Shri. K.N Balagopal, Minister for Finance, Government of Kerala gave the Award for the Best Performing Startup Friendly Department to Smt. P.I. Sreevidya IAS, Executive Director, Kudumbashree at the inaugural function of the Public Procurement Summit held at Mascot Hotel, Thiruvananthapuram on 26 April 2022. The  Public Procurement Summit was organized by Kerala Startup Mission (KSUM).
 
The services of startups were used in various activities of Kudumbashree such as Destitute Free Kerala Programme-DFK (Portal & Mobile Application), Micro Enterprises (Mobile Application), Agricultural Sector (Management Information System, Portal, Mobile Application), Marketing (Kudumbashree Bazaar), Harsham, 100 Day Programme (Employment Tracking), Harithakarmasena, Janakeeya Hotel (Billing Software) etc.
 
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Kudumbashree receives recognition from Kerala Startup Mission

Kudumbashree to become part of the efforts to identify job seekers and give guidance

Posted on Tuesday, April 26, 2022
Kudumbashree is about to become part of the efforts to identify job seekers and give guidance. The job seekers include those who are not getting good job openings even though they have good educational qualification, the educated who lost their job in the crisis of covid-19 pandemic, women who had to take break from their jobs due to various reasons etc. Kudumbashree would become part of the efforts of the Kerala Government to support and guide these people.
 
 
Kudumbashree is becoming part of the activities of the Kerala Knowledge Economy Mission. The Kerala Knowledge Economy Mission (KKEM) aims to provide employment to the educated by transforming the State of Kerala into a Knowledge Society, which will produce, consume and transact knowledge for its own social and economic development. Kudumbashree will implement the 'My Job My Pride' Campaign which is proposed to be organized from 8 May 2022 to 15 May 2022 for the publicity of the Mission, under the leadership of the Local Self Government Institutions and the largest Job Survey in the state which is included campaign. As part of the survey, details of the educated jobless, who are between 18 and 59 years of age will be collected. The data will be collected through the mobile application- Jalakam.
 
 Kudumbashree is arranging around one lakh volunteers to visit all the houses. The 1070 Community Ambassadors selected through Kudumbashree will coordinate these activities in the CDS level. The training activities for these Community Ambassadors is progressing now.  As part of the campaign, awareness will be given to the public about the activities of the Kerala Knowledge Economy Mission. Also the details of the educated jobless candidates will be collected and help them to get enrolled in Digital Workforce Management System (DWMS). 
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Kudumbashree to become part of the efforts to identify job seekers and give guidance

ILGMS

Posted on Friday, April 22, 2022
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SARAS Mela 2022 makes record sales of more than Rs 12 crores

Posted on Thursday, April 21, 2022
A total sale of more than Rs 12 crores was recorded from the 12 day long National SARAS Mela organized at Kanakakunnu Palace Ground, Thiruvananthapuram under the leadership of Kudumbashree. Kudumbashree was able to make a sales of Rs 12,21,24,973 in the SARAS Mela, where various products of the rural entrepreneurs across the country and the delicious cuisines from other states were brought for sale. The public had wholeheartedly welcomed the SARAS Mela 2022. The SARAS Mela held at Thiruvananthapuram had made record sales, out of the SARAS Melas organized under the leadership of Kudumbashree, till now. 
 
The SARAS Mela 2022 was held from 30 March to 10 April 2022. Various products such as jewelry, fabrics, leather etc were arranged at 237 stalls for exhibition and sale. A food court comprising of 25 food stalls were opened for offering indigenous cuisines of 15 states. We are happy that the food court and the daily cultural programmes organized in connection with the SARAS Mela has really attracted the public. Sales of Rs 11,38,87,543 was recorded from the product exhibition- sales stalls itself. Sales of Rs  82,37,520 were recorded from the Food Court. It is for the seventh time, SARAS Mela was organized under the leadership of Kudumbashree.
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SARAS Mela 2022 makes record sales of more than Rs 12 crores

Sales of Rs 3.98 crores recorded through Vishu Markets of Kudumbashree

Posted on Wednesday, April 20, 2022

Sales of Rs 3.98 crores were recorded through the Vishu Markets of Kudumbashree organized across the state.  Ernakulam district came first by making a sales of Rs 63 lakhs, Whereas Kasaragod district and Thrissur district came in the second and third places by making sales of Rs 41 lakhs and Rs 40 lakhs respectively. The products of Kudumbashree entrepreneurs and Kudumbashree Joint Liability Groups (JLGs) were brought under one roof through the Vishu Markets of Kudumbashree. 

 

 
A total of 956 Vishu Markets were organized across the state for a minimum of three days from 10 April 2022 to the Vishu Day, 15 April 2022. The flour, curry powders, chips etc produced by 15,889 enterprises and different kinds of vegetables produced by the 14,358 JLGs were arranged through the Vishu Markets. Ernakulam district organized the maximum number of Vishu Markets. They were able to organize 101 Vishu Markets.  In addition to the CDS level Vishu Markets, Ernakulam, Kasaragod and Kottayam districts had organized District Level Vishu Markets as well. 
 
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Sales of Rs 3.98 crores recorded through Vishu Markets of Kudumbashreeen

ILGMS

Posted on Tuesday, April 19, 2022
ILGMS

Young Entrepreneurs from Aryad Block of Alappuzha district launches fresh milk and egg in Kudumbashree brand

Posted on Tuesday, April 19, 2022
Young Entrepreneurs from Aryad Block of Alappuzha district launched fresh milk and egg in Kudumbashree brand. Shri. P. P Chitharanjan, MLA, Alappuzha Constituency launched the fresh milk and egg in Kudumbashree brand. Shri. T. V Ajith Kumar, President, Grama Panchayath presided over the function. Aryad is one among the 28 blocks in the state in which special activities are implemented after being selected by Kudumbashree as the Intensive Block in Animal Husbandry sector for 2021-22. 
 
Men and women from Aryad block who belong to Kudumbashree families were extended training in the Livestock Entrepreneurship Development Project (LEDP). It is after completing that training, this enterprise was started and 19 members are part of this enterprise. The products are now available in Aryad Panchayath limits only. The requirement for the products could be informed at the CDS office. Kudumbashree directly buy these products from the NHG members who produce milk and egg and take to the needy in 'Kudumbashree' brand without the intervention of middlemen. The milk is delivered in glass bottles and the eggs are delivered in trays. 
 
Shri. Prasanth Babu, District Mission Coordinator, Kudumbashree Alappuzha District Mission, distributed the CEF (Community Enterprises Fund) to the entrepreneurs.  Smt. P.P Sangeetha, Smt. Swapna Shabu, Shri. Biju Mon, Presidents, Grama Panchayaths, Shri. R Riyaz, Member, District Panchayath, Smt. P A Jumailath, Vice President, Mannancherry Panchayath, Shri. M. S Santosh, Shri K. P Ullas, Smt. Udayamma, Standing Committee Chairpersons, Smt. Thilakamma Vasudevan, Member, Block Panchayath, Smt. Ambili Das, Smt. Shanuja Biju, Smt. Smitha Baiju, Smt. G Latha, CDS Chairpersons, Smt. Suramya, Block Coordinator and Smt. Jalajakumari, President, Eksath Training Agency also spoke at the function.  Shri. P Shibu, Member Secretary welcomed the gathering and Shri. Xavier, Assistant District Mission Coordinator, Kudumbashree Alappuzha District Mission delivered the vote of thanks.
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Young Entrepreneurs from Aryad Block of Alappuzha district launches fresh milk and egg in Kudumbashree brand

Kudumbashree Kannur District Mission launches branded chips and pickles in 'Kannur' brand

Posted on Monday, April 18, 2022
Kudumbashree Kannur District Mission has launched branded chips and pickles in 'Kannur' Brand. Shri. M.V Govindan Master, Minister, Local Self Government Department and Excise, Government of Kerala launched the 'Kannur' brand chips and pickles at the First Anniversary Celebrations of the State Government at Kannur on 13 April 2022. The Kudumbashree team from Kannur has launched six various pickles made of elephant foot yam, tender mango, garlic, lime and bird's eye chilly and four different types of snacks made of banana, tapioca etc, including  jaggery coated banana chips, in the brand name 'Kannur'. 
 
On the occasion of the first anniversary celebrations of the state Government these Agri value added products were launched in the market, through 'Kannur' brand. These branded products are prepared by 125 Neighborhood Group (NHG) members of 35 units from the Agri Products Processing sector. The Minister also launched the 'palada' pf Oorjjashree Nutrimix unit and the Tristar LED bulb of a youth enterprise group from Aralam at the function. 
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Kudumbashree Kannur District Mission launches branded chips and pickles in 'Kannur' branden