Kudumbashree's Onam Market will start on 10 September 2024 all across the state with various products for Keralites to celebrate Onam. Through Onam Markets Kudumbashree aims at providing products to consumers at fair prices during Onam. Shri. M. B Rajesh, Minister, Local Self Government Department, Excise Department and Parliamentary Affairs Department, Government of Kerala will perform the State Level Inauguration of the Kudumbashree Onam Markets during the function proposed to be held at Pathanamthitta on 10 September 2024.
2140 Marketing Fairs i.e., two in each of the 1070 CDSs under Kudumbashree and 14 District Level Fairs will be organized. According to this, there will be a total of 2154 Marketing Fairs of Kudumbashree all across Kerala in connection with Onam. Each district will be given Rs.2 lakhs and Rs.20,000 each for Rural and Urban CDSs for organizing District Level Marketing Fairs. Apart from this, if more than two Marketing Fairs are organized in Urban CDSs, Rs 10,000 will be given for every Marketing Fair conducted. The full participation of all individual and group entrepreneurs has already been ensured for the success of Onam Markets. In connection with its effective implementation of the same, preparatory meetings of District Missions, formation of organizing committee and entrepreneurial meetings have also been completed.
Through Onam Market Fairs, entrepreneurs in Kudumbashree Micro Enterprise-Agricultural Sectors will get the best opportunity to earn income by selling their produce. For this, at least one product from each NHG will be brought to the fairs. The products produced by the entrepreneurs working in the micro-enterprise sector will be brought to the fair. Kudumbashree branded products including 'Fresh Bites' Banana Chips and Sarkaravaratti (Jaggery coated Banana Chips) will be brought to the market. Apart from this, various types of cereal powders, food products, value added products, handicrafts and garments will also be available. All the products that reach the market will have a cover with the Kudumbashree logo, packaging and label with unit name, price, production date and marketing period. Also, agricultural products produced under the leadership of women farmers and entrepreneurs will also be brought to the fair. To fill the Kudumbashree Onam Markets, different kinds of flowers like chrysanthemum, marigold, jasmine and lotus grown by women farmers will be brought this time.
In connection with the Onam Marketing Fair, various art programmes will be staged in most of the CDSs under the leadership of NHG members and Balasabha members. The marketing fair will conclude on 14 September 2024.
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Kudumbashree to start more than 2000 Onam Markets across the State