Financial assistance provided to the flood affected JLGs and Entrepreneurs

Posted on Wednesday, November 13, 2019

Financial assistance was provided to the flood affected Joint Liability Groups (JLGs) and the entrepreneurs who attended the Saras Fair held at Chengannur and were affected by the devastating Kerala floods during August 2018. Shri. A.C Moideen, Minister, Local Self Government Department, Government of Kerala inaugurated the state level programme of providing financial assistance at the function held at Government Engineering College, Chengannur, Alappuzha on 8 November 2019. Shri. Saji Cherian, MLA presided over the function. Shri. S. Harikishore, Executive Director, Kudumbashree explained the project in detail to the public.

   A total of 13 crores was granted by the Government of Kerala for the flood affected entrepreneurs and women farming groups. More than 500 rural entrepreneurs from 29 states and 7 union territories had came for attending the Saras Fair which was planned to be held at Chenganur from 14-23 August 2018. And when the floods hit Chenganoor, the entrepreneurs were rescued and were moved to safer places. It is as part of rehabilitating and rebuilding their lives that the Government had issued Rs 13 crores for them. Loss of Rs 6 crores were estimated for the 25 entrepreneurs who took part in the Saras fair and 25,000 hectres of land were submerged during the floods and a loss of Rs 7 crores were estimated.

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And when the floods hit Chenganoor, the entrepreneurs were rescued and were moved to safer places.

Kudumbashree receives Digital Transformation Award from Governance Now

Posted on Monday, November 11, 2019

Kudumbashree received the Digital Transformation Award from Governance Now, the premier publication on public policy and governance during their 3rd Digital Transformation Summit & Awards held at The Lalit, New Delhi on 6 November 2019. Kudumbashree received the Digital Transformation Awards 2019 in Poverty Alleviation and Skills Development for Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDUGKY), Destitute Free Kerala Project and Mobile Application and Website for Monitoring Micro Enterprises. Shri Vinit Goenka, Member, Governing Council of CRIS; Member- IT Task Force, Ministry of Road, Transport & Highways and Shipping, Government of India and Shri. S.N Tripathi, Director, Indian Institute of Public Administration presented the awards to Smt. Suchithra.S, State Programme Manager, Micro Enterprises, Shri. Jomon.K.J, State Assistant Programme Manager,Social Development and Shri. Leo Pole.T, State Programme Manager, DDUGKY. The award is conferred under end-to-end digital service in e-Governance for the most innovative and effective projects which have demonstrated excellent usage of technology for creating maximum impact with respect to demonstrating e-governance.

Kudumbashree representatives Receiving award from Vinit Goenke, Ministry of Road and Transport,

Kudumbashree have developed a mobile application and website for monitoring the development of our 21,696 micro enterprises, which was started on Aug 2018. Netroxe IT solutions Pvt. Ltd, a start-up agency, helped Kudumbashree to develop this mobile app. The main aim of the application was to ensure the sustainability of the micro enterprises. Micro Enterprise Consultants (field level staff) has done a onetime survey to enter the basic details of all enterprises by using the mobile app. They had visited each and every enterprises to collect the data and done the geo-tagging of the enterprises. Block level/ District level officials verified the data and approved the same in timely manner. Every month, the monthly turnover, marketing updation, programme participation, convergence details etc are updated.

Kudumbashree, with its advanced social experimentation, ascertained that ultimate poverty is multi pronged and hence the approach had to be changed while addressing their needs. This led to the chalking-out of a new scheme called ASRAYA - Destitute Identification Rehabilitation and Monitoring programme, where the beneficiaries are identified through a nine point indicator directly by Kudumbashree neighborhood groups and their criteria are then rechecked by the Local Self Government Institutions who then prepares tailor made projects suiting each beneficiaries' need. This scheme was revamped in 2017 as Destitute Free Kerala Campaign (DFK).The beneficiary identification for Asraya was done through paper survey, which consumed lot of time and money and had given way for intrusion of ineligible beneficiaries to the scheme as well. With the prime motive to check such illegal infiltration and to make the beneficiary identification process more transparent, development of a mobile platform was devised. The digital application was officially launched on 19 October 2017. With the launch of a digital platform, Kudumbashree was able to create a digital data base of the poorest of the poor or destitute is available with the Local Self Government Institutions (LSGI) and Government, got a facility to upload the photograph of the beneficiary showing their current living status, became able to geo-tag the location of each beneficiary, easy retrieval of the components/ services required for each beneficiary was made possible and the compilation of projects at LSGI giving priority to DFK beneficiaries became easy. This helped in developing working projects that are pro-poor and also the progress in meeting the requirements was also easily monitored.

Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDU-GKY), the skill training and placement program of the Ministry of Rural Development (MoRD) and Kerala State (Kudumbashree) occupies a unique position amongst other skill training programmes, due to its focus on the rural poor youth and its emphasis on sustainable employment through the prominence and incentives given to post-placement tracking, retention and career progression. Kudumbashree has devised an Enterprise Resource Planning (ERP) software which follows a three-tier concurrent monitoring system involving Project Implementing Agencies (PIA), State and Central Government, Standard Operating Procedure (SOP), System complies for SOP and Monitoring daily activities. Trained v/s target, assessment and certification, placement achievement v/s target, mobilization, due diligence, on-time Inspections, training centre utilization, default actions against the PIA based on the issues, SMS alert system, financial data, standard forms, geo-tagged training centers, candidate tracking, dynamic reports and static reports were the marketing parameters and the Program Implementing Agencies (PIA’s), Kudumbashree, Central Technical Supporting Agencies (CTSA), Ministry of Rural Development, students, district officials, block officials, Community Development Socities (CDS) and various Government Departments of Kerala are the key beneficiaries.

The 3rd Digital Transformation Summit & Awards Conference of Governance Now was supported by Ministry of Electronics and IT, Government of India, Smart Cities Mission, Ministry of Housing and Urban Affairs, Government of India.

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The award is conferred under end-to-end digital service in e-Governance for the most innovative and effective projects which have demonstrated excellent usage of technology for creating maximum impact with respect to demonstrating e-governance.

Some participants of Arangu 2019 substantiates that age is just a number

Posted on Monday, November 11, 2019

Some participants of Arangu 2019 substantiated that age is just a number for them. Smt. Komalavalliyamma, aged 80, from Alappuzha district and Smt. Mariyam Pennamma aged 64, from Kottayam and Smt. Vijayam Gopalakrishnan aged 62 hailing from Idukki district of Kerala just proved that age is nothing but a number for them. Komalavaliyamma took part in Thiruvathirakali competition whereas, Smt Mariyam Pennamma and Smt.Vijayam took part in the poetry recitation (senior) and Folk Dance (senior) respectively.

Though, Komalavaliyamma's team hadn't bagged any prize, they stole the hearts of the audience. Komalavaliyamma came from Thakzhy CDS of Alappuzha district. Her team performed Thiruvathira in its traditional way, where the women sing and dance by themselves in a circle. Komalavalliyamma herself trained her team. She had started practicing Thiruvathira from the age of 12 and she restarted performing Thiruvathira once stopped after her marriage, from the stages of Kudumbashree Mission and Kerala State Literacy Mission. Smt. Mariyam Pennamma from Kottayam had bagged third prize in poetry recitation. She is the active member of Kudumabshree for the last 20 years. She had special love for poetry from her childhood itself. Mariyam Penamma is the most senior one among the participants of poetry recitation (senior) competition. She recited the poem-Kattupoovu of Vinod Poovakkod and bagged third prize. Smt. Vijayam Gopalakrishnan hailing from Idukki bagged first prize in Folk Dance(Senior) competition. Vijayam had stole the hearts of the audience by infusing traditions and ethnic elements into her dance.

Arangu 2019 was kickstarted when Shri. A.C Moideen, Minister, Local Self Government Department, Government of Kerala inaugurated the festival at Palakkad on 1 November 2019. Arangu 2019 was held at 6 venues in Palakkad district from 1-3 November 2019. Kasaragod District bagged the award for the best performance at Arangu Art Festival with 128 points. Kannur and Kozhikode district came in the second and third place with 93 and 65 points respectively. Arangu 2019 had undoubtedly showcased the inherent talents of women of all ages from different parts of the state.

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Arangu 2019 was kickstarted when Shri. A.C Moideen, Minister, Local Self Government Department, Government of Kerala inaugurated the festival at Palakkad on 1 November 2019.

Kudumbashree Art Festival- 'Arangu' showcased the inherent talents of Kudumbashree Women

Posted on Monday, November 11, 2019

Kudumbashree's Art Festival 'Arangu' showcased the inherent talents of Kudumbashree Women. Kasaragod District bagged the award for the best performance at Arangu Art Festival with 128 points. Kannur and Kozhikode district came in the second and third place with 93 and 65 points respectively. Arangu 2019 was kickstarted when Shri. A.C Moideen, Minister, Local Self Government Department, Government of Kerala inaugurated the festival at Palakkad on 1 November 2019. The three day Arts Festival took place at the 6 venues named Karuthamma (Govt. Victoria College, Palakkad), Indulekha (Govt. Moyans LP School, Palakkad), Suhara (Fine Arts Society, Palakkad), Nanimistress (Govt. Victoria College Auditorium, Palakkad), Sumithra (Govt. Victoria College Auditorium, Palakkad), Chemmarathi (Govt. Victoria College Ground, Palakkad). The Mime and Drama Competitions were held at Chembai Memorial Government Music College, Palakkad.

1904 women from 14 districts across the state took part in 34 competition items. The competitions were arranged in Junior and Senior sections. Those within the age limit 18-35 came under the junior section and those above 35 years were considered in the Senior section. Light Music, Fancy Dress, Mappila Pattu, Mono Act, Folk Dance, Mimicry, Elocution, Recitation, Drawing (Pencil), Poetry Writing, Drawing (Water Colour), Story Writing, Cartoon, Collage, Kathaprasangam, Group Song, Group Dance, Folk Song, Drama, Oppana, Margamkali, Thiruvathira, Skit, Mime and Shinkarimelam were the 34 competition items in which the women competed with each other.

More than 2500 Kudumbashree women took part in the procession organised prior to the inaugural function. Kudumbashree members from Palakkad district handed over the cheque of Rs.18,51,000 to Shri. A.C Moideen, Minister for Local Self Governments, Government of Kerala towards Chief Minister’s Distress Relief Fund (CMDRF) during the inaugural function. The Art Festival became an opportunity for the women to present their artistic talents before the society. Arangu 2019, the three day Arts festival of Kudumbashree Mission had indeed stolen the hearts of the art lovers of Palakkad

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More than 2500 Kudumbashree women took part in the procession organised prior to the inaugural function.

Kudumbashree handed over the keys of the houses built for the residents of Alakkukuzhy Slum

Posted on Monday, November 11, 2019

Kudumbashree handed over the keys of the houses built for the residents of  the Alakkukuzhy Slum of Kollam Corporation, constructed by Kudumbashree women construction groups. Shri. A.C Moideen, Minister for Local Self Governments, Government of Kerala handed over the keys of the houses to the beneficiaries at the programme held at Kollam on 23 October 2019. The 20 families who were living in bad conditions at Alakkukuzhy slum are therefore rehabilitated to newly constructed houses of 500 sqft each. Every houses have two bedrooms, one sit-out, kitchen, hall and bathroom.

Rs 1.70 crores was the total project cost of the Alakkukuzhy project. The Kollam Corporation entrusted the Kudumbashree women construction groups for building these 20 houses one year ago. Kudumbashree women construction group members were able to finish the entrusted work with good quality, keeping up the professionalism. They were able to complete the work with dedication and commitment, two months before the stipulated time and could handover houses to the authorities of Kollam Corporation. The contract regarding the construction of the 20 houses was signed between the Executive Director of Kudumbashree Mission and the Kollam Corporation during November 2018. The construction works were started on 1 January 2019. 

Phoenix Construction group of Kottankara Panchayath of Kollam district of Kerala provided the leadership for the construction activities. In addition to this, Kudumbashree women construction group members from Sasthamkotta, Kallada, Ezhukone, Thrikadavoor also became part of the construction works. The works were completed with the hard work of 32 Kudumbashree women. The Shivashailam of core group and Devi group of Padinjare Kallada had also made their active participations during the construction works. The project worth more than 1 crore was therefore completed by Kudumbashree team keeping up high quality, time limits, and without any escalation of costs. Kudumbashree has written a new story of success in the history of Kudumbashree Mission.

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Rs 1.70 crores was the total project cost of the Alakkukuzhy project. The Kollam Corporation entrusted the Kudumbashree women construction groups for building these 20 houses one year ago.

Food service Units from Attappady and Transgender unit from Ernakulam receives special recognition at Aajeevika Mela

Posted on Monday, November 11, 2019

Food service Unit from Attappady and Transgender unit from Ernakulam received special recognition for its efforts in taking towards their social and economic empowerment. The Chaithanya Cafe Unit from Dhaivagund Hamlet of Attappady, Palakkad and Lakshya Juice Corner from Ernakulam bagged the Special Mention Awards during the Valedictory function of the Aajeevika Mela which was held at India Gate Lawns, New Delhi from 10-23 October 2019. The Vanasundari Chicken, the exclusive dish prepared by the cafe had won special mention at the Aajeevika Saras mela.

The Aajeevika India Food Court was organised under the leadership of Ministry of Rural Development, National Rural Livelihoods Mission. Kudumbashree gave leadership to the India Food Court aiming at bringing different flavours of India under one umbrella, extend training to the first generation of selected rural entrepreneurs and mould the next generation of entrepreneurs through them, equip the entrepreneurs with knowledge, and self confidence to take part in big trade fairs and help them earn better income.

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The Vanasundari Chicken, the exclusive dish prepared by the cafe had won special mention at the Aajeevika Saras mela.

Kudumbashree honoured with Special Recognition Award at Aajeevika Mela

Posted on Monday, November 11, 2019

Kudumbashree Mission was honoured with a special recognition award for it's efforts in extending the technical support to curate the food court at  Aajeevika Mela held at India Gate Lawns, New Delhi. The Aajeevika Food Court set up by Kudumbashree as part of the Aajeevika Mela came to an end on 23 October 2019  attracting masses. The Aajeevika India Food Court was organised by Kudumbashree from 10-23 October 2019 under leadership of Ministry of Rural Development, National Rural Livelihoods Mission. The fourteen day event witnessed participation of more than 120 entrepreneurs from 19 States. The Food service units from Kerala, Goa and Bihar were awarded first, second and third for their performances respectively in the food court. Food service Units from Attappady and Transgender unit from Ernakulam received special recognition for its efforts in taking towards their social and economic empowerment.   

A closing ceremony was held on 23 October 2019 which was graced by the presence of Director General, National Institute of Fashion Technology, Delhi, Additional Secretary Ministry of Rural Development, Joint Secretary Ministry of Rural Development and Director, National Rural Livelihoods Mission. The closing ceremony was an occasion to remember and honor the efforts of Self Help Group families and the agencies involved in making Saras Aajeevika Mela and Aajeevika India Food Court a grand success. Smt. Navaneetha, one of the entrepreneurs from Telangana shared her experience of participating in Aajeevika India Food Court and how the 14 day experience was a great exposure and knowledge enhancement for her. As part of the closing ceremony, two books, 'Flavors from Rural Heartland', a recipe book and 'From Homemakers to Taste makers- Story of her Deli', a coffee table book on woman entrepreneurs in food service were also launched which were developed by a team of professionals from Kudumbashree National Resource Organisation.

Kudumbashree Mission received a unique opportunity and responsibility to manage and coordinate the food court of ‘Aajeevika Mela’. Kudumbashree was entrusted with the duty of organizing the food fest of the Aajeevika Mela because of the initiative and experience of Kudumbashree in organizing food courts along with trade fairs. The event was a great hit among the Delhi masses who enjoyed the heart-warming cooking of the entrepreneurs and was indeed a golden opportunity to 'taste' different flavours of India.

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Food service Units from Attappady and Transgender unit from Ernakulam received special recognition for its efforts in taking towards their social and economic empowerment.

Nutrition Garden Mobile Unit launched at Attappady

Posted on Monday, November 11, 2019

Nutrition Garden Mobile Unit, the new innovative venture of Kudumbashree was launched at Attappady. Smt. Sreelakshmi Sreekumar, Panchayath President, Agali Grama Panchyath inaugurated the Nutrition Garden Mobile Unit. The Attappady Nutrition Garden Mobile Unit is launched as part of the Attappady Comprehensive Tribal Development and Particularly Vulnerable Tribal Group Development Project. The organic vegetables, pulses and tubers cultivated at the 10 selected hamlets of Agali as part of Mahila Kisan Sashaktikaran Pariyojana (MKSP) farm livelihood Programme would be brought to the community kitchen in the hamlets of Attappady. The nutrition gardens are set up to ensure nutrition. 32 Nutrition Garden units had been set up so far. Each unit cultivate in about 2 to 4 acres of land. Kani Gulume, the enterprise unit would collect the products of the Joint Liability Groups and would bring to the community kitchens. It is also planned to extend this initiative to other hamlets as well.

Attappady Special Project (Attappady Comprehensive Tribal Development and Particularly Vulnerable Tribal Group Development Project) is the project being implemented by Kudumbashree in the Attappady block of Palakkad district of Kerala. The project aim to uplift the social and economic status of Irula, Muduga and Kurumba tribal communities of Attappady. It was the pilot project of National Rural Livelihood Mission (NRLM), Ministry Of Rural Development, Government of India, which envisaged the formation of exclusive institutions of tribal people for bringing in sustainable development in Attappady. Kudumbashree functions through women neighbourhood groups (NHGs) aiming at their development and empowerment. Kudumbashree Mission implemented this innovative idea of formation of exclusive neighbourhood groups for the tribal families in Attappady for bringing social development and empowerment. This project, which was launched at Attappady in 2014 with a big vision has moved much forward with many notable achievements in hand.

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Kani Gulume, the enterprise unit would collect the products of the Joint Liability Groups and would bring to the community kitchens. It is also planned to extend this initiative to other hamlets as well.

Kudumbashree Mission celebrates International Rural Women's Day

Posted on Monday, November 11, 2019

Kudumbashree Mission celebrated International Rural Women's Day. Different CDSs in the state celebrated International Rural Women's Day organizing various programmes. Awareness classes, felicitations for the women who have proved their strengths in various sectors etc were organised in connection with this. The United Nations has dedicated October 15 as the International Day of Rural Women. Starting from agriculture to food security, nutrition, land and natural resource management, domestic care and work, rural women are at the forefront and are taking charge. 'Rural Women and Girls Building Climate Resistance' is the theme for this year.

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The United Nations has dedicated October 15 as the International Day of Rural Women. Starting from agriculture to food security, nutrition, land and natural resource management, domestic care and work, rural women are at the forefront and are taking charg

Kudumbashree Kannur District Mission organises Moovandan Fest

Posted on Monday, November 11, 2019

Kudumbashree Kannur District Mission organised Moovandan Fest in the district. The programme aimed at producing value added products from mango, ensure better market for it, which would help the Joint Liability Group members and other agro entrepreneurs earn better income of their own. The Mango fest was organised at Thaliparambu Town Square, Kannur. 

The programme was organised by collecting mangoes from the Kuttyatoor CDS, Mayyil CDS, Malappattam CDS, Ulikkal CDS, Udayagiri CDS, Pariyaram CDS, Thaliparamba CDS, Cherupuzha CDS, Eramam Kuttoor CDS, Payyanur CDS, Ezhom CDS,  Kannapuram CDS and Cherukunnu CDS.  More than 70 value added products were produced viz., Mango Halwa, Mango Ice, Mango Dosa, Mango Samosa, Mango Masala, Mango Sauce, Mango Idli, Mango Chappathi, Mango Cake, Raw Mango Juice etc. In addition to this, Women Agro Meet, Agro Seminar, Open Agro Quiz, poetry competition for Balasabha students and District Mission officials were also conducted. By organising Mango Fest, they could help the women find a better market for their agro products.

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he Mango fest was organised at Thaliparambu Town Square, Kannur.