State Level Inauguration of Snehitha Calling Bell Week was held at Punartham Auditorium, Elavankonam, Thiruvannathapuram on 15 November 2019. Shri. A.C Moideen, Minister, Local Self Government Department, Government of Kerala inaugurated the programme. Shri. I.B Satheesh, MLA presided over the function. Shri. S. Harikishore IAS, Executive Director, Kudumbashree Mission explained the Snehitha Calling Bell Programme. Snehitha Calling Bell Week would be observed at all Kudumbashree neighbourhood groups from 15-21 November 2019.
Snehitha calling bell is an innovative programme which aims to ensure protection and security of individuals who are living alone or at isolated place. The programme started to focus on senior citizens as the crime against people who are living alone has increased in some areas. Kudumbashree has started the programme state wide in the financial year 2018-19. By observing Snehitha Calling Bell Week, Kudumbashree aims at arranging these activities and ensure public support for this initiative.
Snehitha gender help desk holds the responsibility of the implementation and monitoring of the Snehitha Calling Bell programme. Snehitha identifies the individuals who are isolated in the society and people who are distressed and no one to look after them. The NHGs in the respective areas holds the responsibility of taking care of the isolated person/persons. The health volunteer or any member of the NHG will be visiting/contacting them once in a day. This will help to avoid the atrocities and violence against aged and those who are living alone. And also this will help to provide any other support immediately if needed. Kudumbashree conducts house visits to identify the support beneficiaries of the program on regular basis. A set of questionnaire has been prepared and used for data collection. Kudumbashree also conducts the need assessment study among the support beneficiaries and try to fulfill the needs in convergence with various departments. Kudumbashree have also conducted medical camps for the support beneficiaries across the state. The Snehitha calling bell beneficiaries are also linked with ‘Pakalveedu’ which will help to build rapport and it is a recreation activity too.
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