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M.V Govindan Master inaugurates the third batch of 'Chuvad 22' training for the newly inducted Kudumbashree CDS Chairpersons

Shri. M. V Govindan Master, Minister, Local Self Government Department and Excise Department, Government of Kerala interacted with the newly inducted Kudumbashree CDS Chairpersons during 'Chuvad 22' the five day State Level Training Programme at Mariya Rani Convention Centre, Thiruvananthapuram on 8 August 2022. He said that women primarily need employment and stable income to achieve women's freedom and equality. He was inaugurating the training of the third batch of 'Chuvad 22'.

"Women empowerment and gender equality is not only about the attire. We need equality between men and women. For that, it should be able to make the democracy work. To achieve equality, women need employment and income. CDS chairpersons should envisage activities keeping this goal in mind. Women should be provided with the necessary assistance to start locally unique enterprises in association with local self government institutions. Further efforts should be made to gain acceptance for these products in the global market with better marketing support". The Minister said. He also added that the government is thinking of providing necessary assistance to the auxiliary groups to start the business enterprises and he wished success to the new CDS chairpersons participating in the training program.

The training is being organized in seven batches. There will be 150 candidates in each batch. These will include CDS Presidents from all districts. The aim of the training program is to create a sense of purpose among them on how to engage and act in their daily duties and administration. The training of the fourth batch will start on 18 August 2022. Shri. Nishad CC, State Program Manager, Kudumbashree welcomed the gathering and Smt. Sukumari CDS, CDS Chairperson, Karakulam CDS extended the vote of thanks.

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M.V Govindan Master inaugurates the third batch of 'Chuvad 22' training for the newly inducted Kudumbashree CDS Chairpersons en

Kudumbashree to supply banana chips and sarkaravaratti to the onam kit of Supplyco

Kudumbashree is to supply banana chips and sarkaravaratti (jaggery coated banana chips) to the onam kit of Supplyco. Kudumbashree has received the order worth Rs 12.89 crores from Supplyco for supplying the same. As per the contract, Kudumbashree would supply 42,63,341 packets of banana chips and sarkaravaratti.

The entrepreneurs will get Rs 30.24 inclusive of GST per 100 gm packet. The products are manufactured and distributed through more than 300 Kudumbashree units in the state. Kudumbashree aims to complete the supply of products as per the quantity mentioned in the contract by 20 August 2022.

The activities related to delivery of the products prepared by the Kudumbashree units to the 56 depots of Supplyco is progressing. Kudumbashree District Missions have been instructed to efficiently coordinate and carry out activities including production and distribution of products. The procurement of banana has been ramped up for preparing the products as per the requirement of Supplyco. This is procured from over two and a half lakh Kudumbashree JLGs (Joint Liability Groups) in the state and from the public market. Supplyco will pay directly to the entrepreneur's account as soon as the products are delivered to the depot.

Kudumbashree had supplied products to Supplyco for including in the Onam Kit last year as well. An order for supplying 41.17 lakh packets of banana chips and sarkaravaratti was received then. The entrepreneurs had made a sales of Rs 11.99 crores, in which 273 Kudumbashree units participated.

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Kudumbashree to supply banana chips and sarkaravaratti to the onam kit of Supplyco

Jafar Malik IAS takes charge as the new Executive Director of Kudumbashree

Jafar Malik IAS took charge as the new Executive Director of Kudumbashree on 4 August 2022. He was the District Collector of Ernakulam district. He is appointed after the expiry of the intra-cadre deputation period of Smt. P.I Sreevidya, the then Executive Director of Kudumbashree. Currently he is the Director of State Information and Public Relations Department, Government of Kerala and now he is given the full additional charge of Kudumbashree.

He is a 2013 batch IAS officer. Earlier, he has served as the District Collector of Malappuram, Managing Director of Roads and Bridges Development Corporation Kerala Limited, Chief Executive Officer of Cochin Smart Mission Limited, Chief Executive Officer of Kochi Metropolitan Transport Authority, Director of Social Justice Department and Additional Director General of Kerala Tourism Department. He is a native of Rajasthan.

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Jafar Malik IAS takes charge as the new Executive Director of Kudumbashreeen

75th Anniversary Celebrations of Indian Independence : Kudumbashree to manufacture 50 lakh National Flags

Kudumbashree is to manufacture 50 lakh National Flags as part of the 75th Anniversary Celebrations of Indian Independence. In connection with the 75th Independence Day celebrations, the national flag will be hoisted at all homes, educational institutions and governmental semi-governmental institutions in the state from 13-15 August 2022. Kudumbashree is making and distributing fifty lakh national flags required for this purpose. As per this, around 4000 Kudumbashree members from about 700 sewing units under Kudumbashree have started manufacturing the national flags. The arrangements for manufacturing 28 lakh flags have been completed until now.

As per the National Flag Code, the flag is made in the legal aspect ratio of 3:2. The National Flags are made in seven different sizes. The price of the flag ranges from Rs 20 to Rs 120. The number of flags required for the schools will be communicated by the school authorities to the local bodies. The respective local bodies will communicate the number of flags required by the schools and the number of flags required for the houses where there are no school going students to the respective Kudumbashree District Mission Coordinators. As soon as the manufacturing is completed, Kudumbashree will handover the flags to the local bodies. Kudumbashree officials of all districts, office bearers of Kudumbashree three tier system and unit members will become part of this programme. Respective Kudumbashree District Mission Coordinators are responsible for coordinating the related activities in the respective districts. If required, additional units will be included in the programme. Also, the national flag will be hoisted at the houses of 45 lakh Kudumbashree members in the state. This will be ensured through the respective CDSs.

The hoisting of the flag is a part of the 'Har Ghar Tiranga' Campaign implemented by the Government of India with the aim of giving respect to the national flag in connection with the 'Azadi Ka Amrit Mahotsav' Programme which is being held as a part of the 75th Anniversary of Indian Independence, and to instill an emotional connection with the national flag and to inspire national integration

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75th Anniversary Celebrations of Indian Independence : Kudumbashree to manufacture 50 lakh National Flags

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75th Anniversary Celebrations of Indian Independence : Kudumbashree to manufacture 50 lakh National Flagsen

'Chuvad 22' : Training Programme for Kudumbashree CDS Chairpersons begins

'Chuvad 22', the five day training programme for newly inducted Kudumbashree CDS Chairpersons began at Mar Gregorius Renewal Centre, Nalanchira, Thiruvananthapuram on 29 July 2022. Smt. Sreevidya IAS, Executive Director, Kudumbashree inaugurated the training programme and delivered the keynote address.

150 CDS chairpersons from 14 districts of the state are participating in the first batch training. This residential training is being organized in seven batches. 1070 CDS Chairpersons in the state will get trained through the training programme. 'Chuvad 22' Training is led by 30 members of the Kudumbashree Training Team. The training of all seven batches will be completed by 5 September 2022.

Ms. Deepa, Member, Kudumbashree Training Team welcomed the gathering. Shri. Nishad CC, State Program Manager, Kudumbashree explained the training program. Shri. Sreekantan, Camp Coordinator, KILA, Shri. Vipin Wilfred, State Assistant Program Manager, Kudumbashree, Ms. Vidya Nair V.S, State Assistant Program Manager, Kudumbashree and the training team members were also present at the function.

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'Chuvad 22' : Training Programme for Kudumbashree CDS Chairpersons beginsen

Kudumbashree NHG members from Kannur launches a distribution network to strengthen the marketing of Kudumbashree products

Kudumbashree NHG members from Kannur has launched a distribution network to strengthen the marketing of Kudumbashree products. This marketing team is called as 'She Distribution Network' and it has the objective of providing regular distribution of Kudumbashree products to all the marketing centres including super markets in the government and private sectors of Kannur district. Mr. Binoy Kurian, Vice President, District Panchayath inaugurated the 'She Distribution Network' in a function held at Keezhathur, Kannur on 19 July 2022.

Ms. Prasilla. P (President), Ms. Divya. K (Secretary) Ms. Vichithra. V, Ms. Vinci. V, Ms. Rajitha. C and Ms. Dhanya P. K from Ward 16 of Vengad CDS are members of the 'She Distribution Network' team. Their activities will be concentrated in

Edakkad, Thalassery, Kuthuparamba, Panoor, Peravoor and Iritty blocks.

The District Panchayath has provided the vehicle facility for the 'She Distribution Network' team to collect the products from the entrepreneurs and bring them to the marketing centers and the ward ADS has provided the building for the storage centre. They will also distribute the products to Home Shop owners who deliver Kudumbashree products to households. This activity, which is being conducted in Kannur district for the first time in the state on an experimental basis, will be extended to other districts as well, depending on its success.

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Kudumbashree NHG members from Kannur launches a distribution network to strengthen the marketing of Kudumbashree productsen

Apply now to get free skill training through DDUGKY, Yuvakeralam Programme

Apply now to get free job skills training in courses such as Software Developer, Medical Records Assistant, Field Engineer, Product Design Engineer etc. The skill training will be extended through the Deen Dayal Upadhyaya Grameena Kaushalya Yojana (DDU-GKY) and Yuvakeralam projects being implemented by Kudumbashree in Kerala.

DDU-GKY is the project jointly being implemented by the Central and State Governments for the youth of poor families in rural areas. Yuvakeralam is the project being implemented by the State Government through Kudumbashree, as part of the Rebuild Kerala Initiative aimed at rebuilding the post-flood Kerala. Urban youth as well as rural youth can become part of this project.

Anyone between 18 and 35 years of age can avail the skill training. Age relaxation upto 45 years is applicable for women, Particularly Vulnerable Tribal Groups (PVTGs), transgenders, persons with disabilities, victims of human trafficking and HIV infected persons. Training, study materials and uniform will be provided completely free of cost. Accommodation and food are provided free of cost for the residential courses.

To know the complete details including available courses, course duration, eligibility, training agencies, starting date of courses, name and contact number of course mobilizer and District Programme Managers, visit: www.kudumbashree.org/courses

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Apply now to get free skill training through DDUGKY, Yuvakeralam Programme

Kudumbashree Monsoon Webinar Series Begins

Kudumbashree's Monsoon Webinar Series has been started on 15 July 2022. The Webinar Series was started as part of bringing awareness messages to NHG families about overcoming the challenges faced during monsoons like natural calamities and health problems including infectious diseases. Dr. Sekhar Lukose Kuriakose, Member Secretary, State Disaster Management Authority inaugurated the webinar series and delivered a lecture on 'Natural Disasters and Survival'.

As part of the programme, a total of fifteen webinars will be organized once a week, with experts from various fields. The objective of the webinar series is to deliver messages to every Kudumbashree family regarding the precautions to be taken to face natural calamities including landslides, floods, cyclones, sea storms, ways to survive the various consequences associated with natural calamities, protection of home and pets during floods, and ways to prevent and prevent infectious diseases and to prepare themselves to face and survive accidental natural calamities.

Kudumbashree CDS chairpersons, representatives of NHGs, Resource Persons and block coordinators will participate in the webinar. It is aimed to spread the knowledge gained through the webinar to the NHGs through them. Shri. Jahamgeer. S, Programme Officer, Kudumbashree delivered welcome speech and Shri. Sreebal B. S., Web Administrator delivered vote of thanks.

To see the webinar, please visit : https://youtu.be/sKXG3itRnsw

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Kudumbashree Monsoon Webinar Series Beginsen

My Job My Pride- Second Phase starts through Kudumbashree members

The Second Phase activities of 'My Job My Pride' Programme will be started from 18 July 2022 through Kudumbashree members. The programme being implemented by the government envisages providing employment to 20 lakh people. The Second Phase activity aims to register those between 21 and 40 years of age on the digital platform (DWMS- Digital Workforce Management System), out of the 53.42 lakh people who registered as job seekers in the first phase survey conducted by Kudumbashree members.

Kudumbashree workers selected at the ward level will register to the digital platform and carry out the profiling activities. Once the profiling is done, the job seekers can know the job opportunities according to their qualifications and apply for the ones they are interested in. Profiling of degree, PG, diploma and polytechnic qualified candidates will be done in the first phase.

Kudumbashree volunteers visited 81,12,268 households and collected data in the first phase of the survey as part of the 'My Job is My Pride' campaign conducted by the Kerala Knowledge Economy Mission to identify job seekers. 79,647 Kudumbashree members gave leadership to these activities.

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My Job My Pride- Second Phase starts through Kudumbashree members