A turnover of Rs 11.84 crores was achieved through the National Saras Mela organized from 21 December 2023 to 2 January 2024 at the Kaloor International Stadium Ground, Ernakulam with the participation of rural entrepreneurs from across the country. Out of this, Rs.10,45,34,130 is through product marketing and Rs.1,39,20,816 is through food court. More than 500 entrepreneurs who participated in the fair from 25 states and one union territory including Kerala will get this income.
Madhya Pradesh, Goa and Haryana came in first, second and third in terms of product variety, arrangement and turnover. Wayanad district came first from Kerala. Kozhikode and Ernakulam districts came in second and third places respectively. As part of the Saras Mela, the Indian Food Court was set up that comprised of sixteen stalls that showcased the flavors of Kerala and other states such as Rajasthan, Telangana, Sikkim and Uttar Pradesh, Andhra Pradesh, Uttarakhand, Maharashtra and Karnataka.
Entrepreneurs of Kudumbashree Kerala Chicken Outlets have also achieved great success this time through Saras Mela. All the chicken required for the food court was supplied through Kudumbashree Kerala Chicken Outlets. A total of 4817 kg of chicken was distributed and the income was more than five and a half lakh rupees. Saras Mela is organized as part of promoting rural enterprises in India and finding more market for traditional rural products.
Congratulations to the entrepreneurs who are part of the National Saras Mela.
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Rs 11.84 crores recorded at Kochi National Saras Mela