Amidst the lockdown notified in the state to contain the community spread of the Covid-19 pandemic, Kudumbashree Kasaragod District Mission launched 'Kshree Radio', the community radio service of Kudumbashree Kasaragod District team. The community radio was launched by Ms. Baby Balakrishnan, President, Kasaragod District Panchayath on 10 May 2021. Kshree Radio is launched to disseminate news and other important information from the Government, directly to the Kudumbashree members and to the general public. Thereby, the Kshree Radio also aims at avoiding the spread of fake news.
The news bulletins are broadcasted everyday at 8 PM. The news bulletins are presented by Kudumbashree members and also by Kudumbashree staff including District Programme Managers. Kudumbashree members in the district are working with the District Rapid Response Team, Panchayath Help Desks, War Room etc. The news bulletins are prepared including the reports from those areas. It is also conceived as the IEC (Information, Education, Communication) activity for the vaccination campaign and also spread the news of the covid countering activities.
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