The details of Kudumbashree's Pocket Mart Application has been published in 'Dainik Bhaskar', the country's most popular leading Hindi daily. The content of the news is the information regarding the Pocket Mart Mobile Application designed to bring more than a thousand products produced by Kudumbashree entrepreneurs to the online trading arena and the marketing through it.
Dainik Bhaskar is a daily newspaper based in Madhya Pradesh. The newspaper has a circulation of about 35 lakhs. It is also ranked fourth in the world in terms of circulation. The news made its way to Dainik Bhaskar at a time when Kudumbashree's various model project activities, including becoming active in the online trading arena, are progressing and attracting the attention of leading national media in the country. The latest initiative of Kudumbashree, which works towards women empowerment and poverty eradication, is the development of the Pocket Mart Mobile Application and entry into the online trading arena. The news about this getting a place in Dainik Bhaskar will help Kudumbashree's activities gain global publicity.
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