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LSGD Minister performs the State Level Inauguration of the E-Cycle Distribution at Palakkad

M.B Rajesh, Minister for Local Self Governments, Excise and Parliamentary Affairs, Government of Kerala performed the State Level Inauguration of the E-Cycle Distribution to Kudumbashree NHG members at U Plus Auditorium, Alathur Palakkad. K. Krishnankutty, Minister for Electricity, Government of Kerala presided over the function.

The e-cycle distribution is as part of the 'Sustainable Transport for Rural Entrepreneurs through E- Bicycles' project (STREE), jointly implemented by the Local Self Government Department, Government of Kerala, Power Department, Government of Kerala and the Ministry of Rural Development (MoRD) as part of the state government's Nava Kerala Action Plan. The programme envisages achieving the goal of net zero emission or carbon neutral Kerala by 2050, energy conservation, capacity building-entrepreneurship development of Kudumbashree members and for reducing travel expenses and for increasing other income. The aim is to help the NHG members to speed up their livelihood activities and thereby help them increase their income. The Minister said.

A total of 600 E-Cycles will be distributed in Kannur, Palakkad districts. 250 e-cycles will be distributed in Palakkad district and 350 e-cycles in Kannur district. Usage of petrol vehicles will result in carbon emission. The aim is to reduce the pollution to the maximum. The e-cycle can travel a distance of 40 km in single charge. For this, only 0.5 units of electricity are required. When charging at home, only Rs 3.5 is spent. Arrangements are also made for the maintenance of the e-cycles. This will be really helpful for Kudumbashree members. The Minister added in his inaugural speech.

An e-cycle costs Rs 33,000. The beneficiary will only have to pay Rs 3,000. The Power Department will provide Rs 6,400 and the rest will be provided by the Asian Development Bank. Through this project, the expenses of the families can be reduced. The Minister for Electricity said in his presidential address.

The keys of the e-bicycles were jointly handed over by the Ministers to Soumya U (Alathur CDS), Suja Sanal (Alathur CDS), Jeena Kabeer (Alathur CDS), Sindhu (Erumayoor CDS), Anju (Erumayoor CDS), Sujitha K (Kavassery CDS), Preethi Kumari (Kavassery CDS), Sunitha Kumari C (Tharoor CDS), Sameena (Erumayoor CDS) and Priya K, (Vadakkancherry CDS). As per the beneficiary selection criteria, women entrepreneurs who are members of the NHGs in rural areas and are below 40 years of age and have to travel five kilometers daily as part of their work were selected by Kudumbashree for the project.

BP Apparatus was handed over by M.B Rajesh, Minister to Sreedevi from Chittur Municipality. Alathur BUDS School which was selected as the Best BUDS School and the Puthucode Haritha Karma Sena which was selected as the Best Haritha Karma Sena was felicitated by K. Krishnankutty, Minister.

K. K Chandradas, District Mission Coordinator, Kudumbashree Palakkad District Mission welcomed the gathering. Subhash Babu B.V. Registrar, Energy Management Centre Kerala, Electricity Department delivered the vote of thanks. K. Radhakrishnan, MP, Alathur Constituency was the Chief Guest of the function. K.D. Prasenan, MLA, Alathur Constituency, P.P Sumod, MLA, Tharoor Constituency, K. Binumol, President, District Panchayat, Palakkad were the Guest of Honor. Naveen C, Chief Operating Officer, NRLM & Programme Officer, Kudumbashree presented the project.

Rajani Babu, President, Alathur Block Panchayat, T.K. Devadas, President, Kuzhalmannam Block Panchayat & President, Block Panchayat Presidents Association, Suresh K., President, Lakkidi Perur Grama Panchayat & President, Kerala Grama Panchayat Presidents Association, Shyni A, President, Alathur Grama Panchayat, A Premakumar, President, Erimayur Grama Panchayat, C. Rameshkumar, President, Kavassery Grama Panchayat, M. Sumathi Teacher, President, Kannambra Grama Panchayat, Kavitha Madhavan, President, Kizhakkencherry Grama Panchayat, I. Hazeena Teacher, President, Puthucode Grama Panchayat, Ramani Teacher, President, Tharoor Grama Panchayat, Lissy Suresh, President, Vadakkancherry Grama Panchayat, Chandran Paruvakkal, Vice President, Alathur Grama Panchayat, Bhavanjeet Singh (Advisor), Amit Sood, (Deputy General Manager), Chetna Gogna (Manager), Deepak Sahni, Manager, officials of Convergence Energy Services Limited (CESL) and Energy Efficiency Services Limited (EESL) and officials of Energy Management Centre Kerala (EMC), Chairpersons of Kizhakkencherry CDS, Vadakkancherry CDS, Erimayur CDS, Chairperson, Kavassery CDS, Puthucode CDS, Tharoor CDS, Kannambra CDS, representatives of various political parties and other officials were also present at the function.

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LSGD Minister performs the State Level Inauguration of the E-Cycle Distribution at Palakkad

Kudumbashree Snehitha provided shelter and support to 60,889 people, including women & children

Kudumbashree Snehitha Gender Help Desk, which has provided a safe haven for women and children who are victims of violence, has so far handled 60,889 cases. Out of these, 11,776 people, including women and children, were provided temporary shelter through Snehitha. In 49,113 cases, free legal aid, medical aid and counseling services were also provided in collaboration with the respective District Legal Service Authority. This includes cases that came to Snehitha office in person and tele-cases since it started operations on 23 August 2013.

In the Financial Year 2024-25 alone, Kudumbashree Snehitha handled 6,605 cases. Out of these, 1,692 people, including women and children, were sheltered. Out of the total cases, 1,102 were domestic violence cases and 233 were sexual violence cases against children. In addition, 136 cases related to other forms of violence against children were also handled. The activities related to this are being carried out with the support of the Police and the Child Helpline.

The Snehitha Gender Help Desk is a 24-hour system under the auspices of Kudumbashree to provide various supports and assistance to women and children facing various problems in the society. The activities are carried out in collaboration with various departments, including the Department of Women and Child Development. Women and children who come to Snehitha directly with various problems will be provided temporary shelter for a maximum of three days. There are also many cases that require rehabilitation. For this, necessary support is provided in collaboration with various departments and NGOs. Counseling services are also provided to those who need psychological support.

Snehitha also functions as the District-Level Nodal Gender Resource Centre for the Gender Point Person, Vigilant Groups and Gender Resource Centres formed to ensure women's safety at the local level.

Snehitha Gender Resource Centre was started in Ernakulam district on 23 August 2013. Snehitha is currently functioning in all fourteen districts and also as part of the Attappadi Tribal Comprehensive Development Project. Each Snehitha office has 11 employees including two counselors, five service providers, an office assistant, a caretaker and 2 security guards. They work on a shift basis.

As part of expanding the activities of Snehitha Gender Help Desk, Snehitha Extension Centres have been started in police stations under the jurisdiction of 84 DySP/ACP offices in the state in collaboration with the Home Department. The aim of this is to ensure psychological support by deputing Community Counsellors to women and children who come to the police station and need psychological support and welfare. In addition, 11 Snehitha Sub-Centres are also functioning to extend the services of the Snehitha Gender Help Desk to remote and isolated places.

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Kudumbashree Snehitha provided shelter and support to 60,889 people, including women & children n

National Saras Mela at Kozhikode: Logo released

The logo of the National Saras Mela, which will be organized in Kozhikode district from 2 -13 May 2025, was released by Adv. P. A. Mohamed Riyas, Minister for Public Works and Tourism, Government of Kerala by handing over to Beena Philip, Mayor, Kozhikode Corporation on 15 April 2025. The logo designed by Aneesh Puthenchery, a native of Ulliyeri, Kozhikode, was selected as the Saras logo from the 16 entries received in the Logo Design Competition conducted in connection with the Saras Mela.

The attractions of the fair include market stalls providing products produced by rural entrepreneurs in India and a food court providing delicacies from various states. The fair will be held at Kozhikode beach.

Ahmed Devarkovil, MLA presided over the logo release ceremony. P.T.A. Rahim, Thottathil Raveendran, K.M. Sachin Dev, MLAs, Sheeja Sasi, President, District Panchayat, Kozhikode, Adv. Gavas, Vice President, District Panchayat, Kozhikode, C.P. Muzaffar Ahmed, Deputy Mayor, Kozhikode Corporation, Muhammed Rafeeq. C, Additional District Magistrate, Kozhikode and Kavitha P.C., District Mission Coordinator, Kudumbashree Kozhikode District Mission were also present at the function.

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National Saras Mela at Kozhikode: Logo released

Kudumbashree Balasabha with a new face; More than 1 lakh children took charge as Office Bearers

Around 1.26 lakh children took charge as office bearers in the 31,612 Balasabha, the fraternity of children under Kudumbashree, through the elections held on 8 April 2025. The Balasabha Governing Body, which consists of the office bearers of the President, Vice President, Secretary and Joint Secretary, has a term of one year. Two out of the four members of the Balasabha Governing Body are girls. In addition, the posts of President or Secretary is given to a girl member.

Balasabha, which was started as an association of children who attend NHG meetings with their mothers, work towards the all-round development of children. The Balasabha have many objectives, such as preventing the spread of poverty from generation to generation, instilling values such as knowledge acquisition through entertainment, leadership skills, cooperative spirit, scientific aptitude, democratic consciousness, environmental awareness, and personal development in children.

To achieve these objectives, many activities are being carried out through Kudumbashree Balasabha. As the first step in the selection process for the Mind Blowers Liora Fest Summer Camp, one such activity, a Children's Gathering, was organized in the Balasabha on 8 April 2025. The district-level summer camp will be organized in the month of May 2025.

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Kudumbashree Balasabha with a new face; More than 1 lakh children took charge as Office Bearers

Vanasundari Chicken Fest starts at Kudumbashree Premium Restaurant in Thiruvananthapuram

'Vanasundari Chicken Fest' is being held at Kudumbashree Premium Restaurant in Thiruvananthapuram from 16-18 April 2025. Kudumbashree's exclusive food product, Attappadi's 'Vanasundari Chicken', is a dish that has already become a hit at all major food festivals, including the food court organized at the National Saras Mela. The fest is being organized as part of providing an opportunity for food lovers in Thiruvananthapuram to enjoy the 'Vanasundari' Chicken dish. The Vanasundari Fest is being held at Kudumbashree's Premium Cafe Restaurant, which has started operations on the ground floor of a multi-storey building opposite the Government Press near the Secretariat, Thiruvananthapuram.

Vanasundari Chicken is cooked by coating the chicken with a green curry paste which is made by mixing special greens and spices available in Attappadi. It is made without using oil. The dish is prepared by entrepreneurs from the Scheduled Tribe area of Attappadi. They also participated in the Kudumbashree Food Court organized in connection with the 'Vruthi' Conclave.

Kudumbashree's Premium Cafe Restaurant where the Vanasundari Fest is being held is fully air-conditioned and has the capacity to accommodate 50 people at a time. This is Kudumbashree's first premium cafe in the district. Travancore Mini Sadya, Pattom Chicken Curry, King Fish Malhar, Malabar dishes, and Chinese dishes are also available at the Kudumbashree Premium Cafe Restaurant.

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Vanasundari Chicken Fest starts at Kudumbashree Premium Restaurant in Thiruvananthapuram EN

Kudumbashree entrepreneurs from Pathanamthitta makes their mark in the Vruthi Conclave

Kudumbashree entrepreneurs from Pathanamthitta district prepared and provided around 18,000 cloth bags for the Vruthi Conclave, which was held at Kanakakunnu, Thiruvananthapuram from 9-13 April 2025. The bags were prepared by the Nature Bag Unit functioning in Pandalam of Pathanamthitta.

Kudumbashree received the order for cloth bags from Suchitwa Mission on 4 April 2025. More than 30 members of the unit prepared the bags. Around 10,000 cloth bags were delivered to Kanakakunnu ahead of the conclave inauguration on 9 April 2025. Apart from the Vruthi Conclave, the Nature Bag Unit has also sewn and supplied cloth and jute bags in large quantities for various programmes of Suchitwa Mission, Mission Green Sabarimala and Horti Corp, as well as Onam and Christmas Marketing Fairs.

Nature Bag Unit was started in 2014. They manufacture school bags, ladies bags, purses, laptop bags, file folders, jute bags, hats and all kinds of clothes. Nature Bags is also an Incubation Centre of Kudumbashree. Through this unit, all the necessary training and support is provided to the entrepreneurs working in this sector.

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Kudumbashree entrepreneurs from Pathanamthitta makes their mark in the Vruthi ConclaveH

Commercial launch of Kerala Chicken Meat Processing Plant and Inauguration of the Mini Processing Unit held

Kudumbashree Kerala Chicken has taken a new step by commercially launching Kerala Chicken Meat Processing Plant at Kadinamkulam of Thiruvananthapuram and inaugurating the Mini Processing Unit at Anayara of Thiruvananthapuram. M.B Rajesh, Minister for Local Self Governments, Rural Development, Town Planning, Regional Development Authorities, Excise, KILA and Parliamentary Affairs, Government of Kerala performed the commercial launch of the Kerala Chicken Meat Processing unit and the inauguration of the Mini Processing unit on 11 April 2025

Frozen chicken value-added products will be launched through the Meat Processing Plant at Kadinamkulam. Currently, Kudumbashree is launching frozen products in the market through the Kerala Chicken project in collaboration with Meat Products of India. This activity began in January 2025. With the commencement of operations at the Kadinamkulam plant, Kudumbashree will be able to launch Kerala Chicken Frozen Products on its own. Chilled Chicken is being launched in the market through the Mini Processing Unit at Anayara. Various types of chilled chicken products like Al faham cut, Curry cut, Biryani cut, Full chicken and so on will be marketed through this unit.

Chicken is processed and value-added products are prepared in a scientific manner in a semi-automated poultry processing line at the Kadinamkulam plant. Therefore, this chicken will also be at the forefront in terms of quality. These products will be sold through supermarkets under the brand name Kudumbashree Kerala Chicken in the initial phase. Through this, Kudumbashree aims to increase the market for Kerala chicken products, thereby enabling more women to start businesses in this sector and doubling the income of entrepreneurs.

The Government of Kerala launched the Kudumbashree Kerala Chicken Scheme in 2019 to control prices in the broiler marketing sector, provide a steady income to the Kudumbashree NHG members, and produce and market fifty percent of the domestic market of Kerala's broiler chicken within the state itself. Under the Kerala Chicken Scheme, a company called Kudumbashree Broiler Farmers Producer Company Limited (KBFPCL) was also formed to consolidate all the systems for the production, marketing and sale of chicken meat.

Currently, about 450 farms and 140 marketing outlets are operating across Kerala. Through this, about 700 families are able to earn a steady income. Till date, the integration has enabled poultry farmers to get Rs 33.19 crores and outlet beneficiaries to get Rs 45.40 crores. In addition, a turnover of Rs 105 crores was achieved in the last financial year alone. Kudumbashree Kerala Chicken has achieved a turnover of Rs 354 crores till date.

H. Dineshan IAS, Executive Director, Kudumbashree, Dr. Ranaraj V.R, Programme Officer, Naveen C, Chief Operating Officer, NRLM, Ananthu Mathew George, Administrative Manager, Kerala Chicken, Dr. Reshnu V.C, Production Manager, Kerala Chicken and others participated in the inauguration ceremony.

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Commercial launch of Kerala Chicken Meat Processing Plant and Inauguration of the Mini Processing Unit held

Kudumbashree Kerala Chicken hits 100 crore club in sales of 2024-25 Financial Year

Kudumbashree Kerala Chicken Project has hit the 100 crore club with a record turnover of Rs 105.63 crores. The project has made a great leap forward by achieving a good achievement in turnover in the financial year 2024-25. Adding this, the project has acquired a total turnover of Rs 357 crores till date. Kudumbashree Kerala Chicken Project is currently being implemented in 11 districts of Kerala. As part of this, 450 broiler farms and 139 outlets are operating in the state. Around seven hundred beneficiaries who are members of this project will receive the entire turnover income.

The Kerala Chicken Project was started in the state in 2019. What makes the project remarkable is that it has been able to ensure attractive income for the beneficiaries from the very beginning. The beneficiary running an outlet gets an average income of Rs. 89,000 per month. Till date, the beneficiaries have received Rs. 45.40 crores in this regard.

Poultry farmers have also achieved great results. Farmers receive Rs. 50,000 as income every two months through farm integration. Till date, farmers have received Rs. 33.19 crores through integration alone.

Kerala Chicken is a project launched by Kudumbashree in the state with the aim of providing pure chicken meat to the consumers at a reasonable price. The project aims to ensure better employment and income generation for Kudumbashree women. The project also aims to provide quality chicken to consumers at a reasonable price and to produce at least half of the chicken required for domestic consumption.

As part of the expansion of the project, Kudumbashree launched frozen chicken curry cuts under the brand name 'Kudumbashree Kerala Chicken' in collaboration with Meat Products of India. The product is currently available in Thiruvananthapuram, Thrissur, Ernakulam, Kottayam and Pathanamthitta districts. This year, the project will be expanded to Idukki, Wayanad and Kasaragod districts.

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Kudumbashree Kerala Chicken hits 100 crore club in sales of 2024-25 Financial Year

Kudumbashree Communicore - State-Level Training organized

A State-Level Training was organized for Resource Persons of 'Communicore', a language skill development project organized by Kudumbashree for children and youth in the local area. The main objective of the Communicore Project is to enhance the skills of the indigenous people in the global language English and to advance them in new employment sectors and higher education sectors.

This project is being implemented in the first phase in the areas where the Scheduled Tribe Special Scheme and the Scheduled Tribe Sustainable Development Scheme are being implemented under the leadership of Kudumbashree. The activities have been planned in such a way as to help in nurturing the language skills of the participants in the training to the maximum. Through this training, the aim is to provide extensive educational and employment opportunities to the people of the local area, increase their confidence and create the ability for the candidates to take a step into the job sector.

T.M. Rejeena, District Mission Coordinator, Kudumbashree Ernakulam District Mission inaugurated the Resource Person Training, which was held at the Ernakulam Community Development Centre from 25 to 28 March 2025. Dr. B. Sreejith, State Programme Officer, Kudumbashree presided over the event. Ponni, District Programme Manager welcomed the gathering and Jishnu Gopan, State Assistant Programme Manager proposed the vote of thanks. 40 Resource Persons proficient in English from the districts implementing Scheduled Tribes Special Projects participated in the training.

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Kudumbashree Communicore - State-Level Training organized

Kudumbashree to provide insurance coverage to NHG members through ‘Jeevan Deepam Oruma’ Insurance Scheme

Kudumbashree will provide insurance coverage to NHG members in the state through the Jeevan Deepam Oruma Insurance Scheme, which provides excellent insurance coverage at an annual premium of Rs. 200. The scheme is being implemented jointly by the Kerala State Insurance Department, Kudumbashree and Life Insurance Corporation of India. A campaign has been launched to enroll policyholders in connection with the scheme. The period is till 30 April 2025.

H Dineshan IAS, Executive Director, Kudumbashree, Bushara S. Deepa, Joint Director, Kerala State Insurance Department and S. Raj Kumar, Divisional Manager, LIC Pension Group Scheme signed the MoU of the project for the period of 2025-26. The project will be valid from 1 April 2025 to 31 March 2026.

The project was launched in the financial year 2020-21. In case of accidental death or death of any member of the NHG, financial assistance will be provided through the Insurance Scheme. People between the ages of 18 and 74 can join the scheme. If a member of the NHG between the ages of 18 and 50 dies naturally, the beneficiary will get Rs 2 lakhs as per the policy. If a policyholder dies between the ages of 51-60, the beneficiary will get Rs 80,000. If a policy holder dies between the age of 61-70 the beneficiary will get Rs 30,000. If a policy holder dies between the age of 71-74 the beneficiary will get Rs 25,000. If an accidental death occurs, an additional Rs 30,000 will be received as an accident benefit.

Earlier, if a member of the NHG took out a linkage loan and died, the other members would have to take over the loan liability of that person. However, with the insurance coverage, this situation will be avoided. The loan amount available to the deceased person will be transferred to the bank account of the NHG from the insurance amount available to the deceased person. The remaining amount will also be received by the heirs of the deceased person.

The premium collection from the NHG members is done through Bima Mitra, who are Resource Persons working at the CDS level. Activities including adding new members to the scheme and renewing existing policies are also done through Bima Mitra.

The signing ceremony of the MoU at the Kudumbashree State Mission was attended by Naveen C, Programme Officer, Abdul Basheer K, State Programme Manager, Neetu L. Prakash, State Assistant Programme Manager, Helen Alex, Branch Manager, LIC Pension and Group Scheme Section and Sudheer P.A, Assistant Director, Kerala State Insurance Department.

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Kudumbashree to provide insurance coverage to 42 lakh NHG members through ‘Jeevan Deepam Oruma’ Insurance Scheme