Pinarayi Vijayan, Chief Minister, Government of Kerala said that Kudumbashree has become the backbone of local entrepreneurial development and economy. The Chief Minister was speaking at the inauguration of the National Saras Mela organized by Kudumbashree at Kozhikode Beach and the 'Ente Keralam' Exhibition Mela, which is part of the fourth anniversary celebrations of the State Government, at Kozhikode Beach on 3 May 2025.
He pointed out that Kudumbashree is a popular movement with about half a crore women as members and that Rs. 270 crores has been allocated for Kudumbashree in this year's budget. P.A. Muhammed Riyas, Minister for Public Works and Tourism, Government of Kerala presided over the function. A.K. Saseendran, Minister for Forest and Wildlife Conservation, Government of Kerala was the Chief Guest of the function. He said that the Saras Mela is a glimpse of the achievements of the state achieved through Kudumbashree.
The Saras Mela, which is set up on 64,000 square feet on the Kozhikode beach, was packed with people at the product marketing stalls and food court. The fully air conditioned pavilion has about 250 marketing stalls selling various products from rural entrepreneurs in India and the food court has about 50 stalls selling unique food items from 17 states. Entry to the fair, which will last till 13 May 2025, is completely free.
The inauguration ceremony was attended by Dr. Beena Philip, Mayor, Kozhikode Corporation, Thottathil Raveendran, MLA, Ahmed Devarkovil, MLA, E.K. Vijayan, MLA, P.T.A Rahim, MLA, Kunjahammad Kutty Master, MLA, K.M. Sachindev, MLA, Linto Joseph, MLA, Sheeja Sasi, President, District Panchayat, Kozhikode, Adv. P. Gavas, Vice President, District Panchayath, Kozhikode, C.P. Muzaffar Ahmed, Deputy Mayor, Kozhikode Corporation,
H. Dineshan IAS, Executive Director, Kudumbashree, Harshil R. Meena IAS, Sub Collector, T. Narayanan, District Police Commissioner, K.T. Shekhar, Deputy Director, I&PRD, K.K. Lathika, P.K. Zainaba, Executive Members, Kudumbashree Governing Body, C.P. Abdul Karim, District Information Officer, Public Representatives, Political Party Representatives and others participated. Snehil Kumar Singh IAS, District Collector, Kozhikode welcomed the gathering and P.C. Kavitha, District Mission Coordinator, Kudumbashree Kozhikode District Mission proposed the vote of thanks.
Thousands of people participated in the proclamation procession that started from Mananchira ahead of the inauguration ceremony. The procession was led by Kudumbashree members.