Kudumbashree launched Theerashree Programme for the welfare of the poor in the coastal areas. The programme was inaugurated by Shri. A.C Moideen, Minister, Local Self Government Department, Government of Kerala at Grand Auditorium, Kaippamangalam, Thrissur on 27 July 2019. The programme envisages strengthening the Kudumbashree activities in the 82 coastal panchayaths in the state, thereby improve the quality of life of women and children in the coastal areas and improve their livelihood activities.
The programme aims including new families into Kudumbashree neighbourhood group system, rejuvenate inactive NHGs, extend source of earning income to atleast one member of every family, grade all eligible NHGs and avail linkage loan to them, extend skill training to the poor youth in the coastal areas and assure them jobs.
Uncertainties in job, irregularity in getting income, educational backwardness, unavailability of basic amenities, health issues in women and children, scarcity of drinking water, unavailability of livelihood activities other than fishing and related activities etc are the main issues faced by the people of coastal areas. Women and children are usually bound to suffer the negatives of these issues. The increasing debts among the people in these areas, lack of education, skill training, addiction towards alchohol among the youth etc are also the issues existing in these areas. Kudumbashree aims at solving these issues through 'Theerashree', thereby improve the quality of life of the people in the coastal areas.
In addition to 'Theerashree', 'Prathibhatheeram' programme, which helps the students of fifth to tenth standard classes would also be implemented. Prathibhatheeram aims at organising classes for studentsbon daily basis. With the support of Sports Council, 'Kayikatheeram' programmr would also be implemented aiming at tha sports development of students, teenagers and youth. All these activities would be monitored through specially appointed volunteers.
As per the statistics till 31 March 2019, there exist 12,045 NHGs in the 82 coastal panchayaths, in 702 wards. 1,81,671 people are members of these NHGs. 1770 micro enterprises are also active in coastal areas.