The first training of Punarjeevanam'- Kudumbashree's Entrepreneurship Development Series to revive the livelihood opportunities in the agricultural sector held at Nirvana Holistic Living, Sholayur, Attappady has concluded. The three day training programme started when Shri. M. B Rajesh, Minister, Local Self Government Department, Excise Department and Parliamentary Affairs Department, Government of Kerala launched the programme and inaugurated the first training of the series online on 12 August 2024.
On the final day of the training, Dr. Jisy George, Subject Matter Specialist, Krishi Vigyan Kendra, Kayamkulam, Alappuzha spoke about the Value Addition of Small Grains/ Banana. She explained the need to include millet in the diet and how millets will help in controlling lifestyle diseases like diabetes and pointed out the health benefits and nutrition values of different millets. Dr. Jisy also explained in detail about the value added products such as traditional products, bakery products, extruded products, flaked and popped products, instant food mixes, fortified products and probiotic products. Practical sessions were also held.
Ms. Aswathy, Entrepreneur, V One, Tholikkode, Punalur, Kollam shared her success story during the session 'Women Empowerment through Livelihood-Success Stories of Women Entrepreneurs'. She explained the struggles she had faced in life in becoming a successful entrepreneur. She shared about the training she received, how she launched her product to the market and how she is marketing her product. She demonstrated her products during the training programme and she stressed the importance of labelling and branding while launching a product. She also offered her wholehearted support for the trainees who wish to launch their own products. The presentation of 5 nutritional products prepared from small grains such as Health Mix, Cookies (Spicy), Cookies (Sweet), Porridge mix and Upma mix was also arranged.
Punarjeevanam will bring about a major change in the agricultural livelihood sector by focusing on skill development required at community level in each district and year-long continuous training and support. Punarjeevanam is a revolutionary step of Kudumbashree in the field of agricultural livelihood. The project was jointly implemented by the Kudumbashree State Mission and the Indian Council of Agricultural Research's flagship organization in tuber research, the Central Tuber Crops Research Institute (ICAR-CTCRI).
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First Training Programme of 'Punarjeevanam'- Kudumbashree's Entrepreneurship Development Series to revive the livelihood opportunities in agricultural sector concluded